PixelPlan

Web Design Darmstadt

Studio in Offenbach · Serving Darmstadt & southern Hesse

Websites for technical companies, research spin-offs and engineering practices in Darmstadt — planned and built by an owner-run studio in Offenbach, at a fixed price from €1,250.

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Address

One location, and it is not in southern Hesse: Geschwister-Scholl-Straße 27 in 63071 Offenbach am Main. In Darmstadt we have no office, no branch and no postbox — when there is a meeting, we drive the distance.

(Southern Hesse)


Darmstadt sits in southern Hesse, and that is more than an administrative boundary. From Offenbach it is roughly thirty-five kilometres, a good half hour by car, and comparable by train. That makes Darmstadt further from us than Frankfurt. We would rather write that down than claim a neighbourliness that does not exist: for the work on a website the distance changes little, for the credibility of a location page it changes everything.

The city carries the title of Wissenschaftsstadt — city of science — in its name, and that shapes who runs a business here. A technical university and a university of applied sciences, European organisations for satellite operations and weather observation, pharmaceuticals and chemistry, plus a dense field of software, measurement technology, electronics and engineering practices. Much of it grew out of research: spin-offs, small specialist suppliers, technical Mittelstand in its second or third generation.

A different task follows from that than in a town built on trades. Anyone here selling test systems, development work or specialist software rarely sells only into southern Hesse, but nationally and frequently across the border. The people who end up on your website are at least as well versed in the subject as you are: heads of development, buyers with a technical background, project leads out of the lab. That readership does not forgive a sluggish page, does not skim past an unsupported claim, and spots a bought stock photograph immediately. This page is built for exactly that.

Requirements

What a website is measured against here.

  1. 01

    Checkable statements instead of advertising adjectives

    "Innovative", "leading", "bespoke" — those words say nothing to a head of development and cost trust the moment they stand there without evidence. What belongs on the page are figures somebody can recalculate or look up: tolerances, interfaces, standards, supported formats, batch sizes, lead times. We rewrite your text so that a number, a standard or an example sits behind every claim — and we delete whatever can show none of them. Where a detail is covered by confidentiality, we name the brief instead of the client. Less comfortable to write, considerably more credible to read.

  2. 02

    Speed that a technical audience notices

    A second of waiting is obvious to anyone; to an audience that builds software itself, the reason is obvious too. So we keep the page lean: images at the resolution they are genuinely needed at and in a current format; fonts served from our own machine; no script whose only job is a carousel, and no library for a single effect. Measurement does not happen on a developer laptop but over a throttled mobile connection. Whatever comes out on launch day is recorded in writing, so that a comparison in twelve months is possible at all.

  3. 03

    Precise for specialists without shutting out purchasing

    Your page serves two readerships at once: the specialist who wants to know which method you work by, and the commercial person who decides in the end and does not speak the jargon. No compromise in the middle solves that — layering does: first a sentence in plain language saying what you do and for whom, then the detail for everyone who reads on, in the running text rather than in a data sheet behind a form. We build the pages in that order and test each one against the question of whether both know within thirty seconds whether they are in the right place.

  4. 04

    Content your team keeps current without us

    In development and research the state of play changes faster than any sales brochure. A new test rig, another certificate, a publication, a working-student vacancy — all of it is out of date within three months if a ticket has to be raised every time. We work with WordPress and configure the editing so that somebody from marketing or engineering enters text, images, publication lists and job adverts themselves, without touching HTML and without accidentally taking the layout apart. Handover includes a walkthrough and every login.

  5. 05

    Bilingual where the audience warrants it

    In Darmstadt English is not decoration. Anyone working with international research institutions, recruiting specialists from abroad or delivering outside the German-speaking market needs the core pages in both languages. Technically we set that up properly: separate addresses per language, correct language markup, a switch that stays on the same page instead of dumping you on the home page. Our own website is built exactly that way; the English version lives at /en. We do not write the translation itself — for that you need someone who commands both your field and the target language.

  6. 06

    Built with low barriers from the first line

    Sufficient contrast, full keyboard operation, a coherent sequence of headings, alternative text, visible focus outlines: that is craft, not a matter of interpretation. We check with a keyboard and a screen reader, not only with an automated testing tool, because a checker cannot see order, comprehensibility or operating logic. Whether a legal duty additionally follows from this for you is a legal question and belongs with your legal advisers. Where public-sector clients are involved, the subject is regularly in the tender documents in any case.

Against our own interest

If you sell nationally, a location page is not your sales channel.

A technical company in Darmstadt whose customers sit in Hamburg, Stuttgart or Eindhoven does not win its enquiries through the search term "web design Darmstadt", nor through "supplier near me". People search by the problem and by the specialism: by a method, a component, a standard, a category of software. If that describes you, then this page here is not a reason to hire us.

What counts in that case is more laborious and takes longer: content that genuinely answers your technical question, a page of its own per application rather than one collective "services" page, projects described so they can be understood, and a speed at which nobody leaves beforehand. That is work over months, not over a campaign. At the first consultation we tell you whether it pays off in your case — and if your enquiries arrive through trade fairs, referrals and tenders anyway, we say that too.

This belongs here once more, explicitly: we do not have an office in Darmstadt. There is a single address, it is in Offenbach, and a map listing carrying a Darmstadt address would breach Google's guidelines and would be a flat untruth told to you. For meetings we drive over: to your site, to the lab, or to the meeting room.

Working together

How a project with a Darmstadt company runs.

Shaped for firms where the website runs alongside development and sales: few, well-prepared meetings and one technical review that counts.

Step 01

First consultation

Free, as a video call or on site in Darmstadt. We work out who you sell to, which technical terms your customers actually use, and where the site you already have falls down. By the end of the call you know the scope, the price and the timeframe.

Step 02

Structure, language, evidence

Before anything is styled, it is decided which pages the website consists of, which question each of them answers and what backs it up. The draft text is ours; from your side come photographs taken in-house, technical key figures and a specialist review. Styling gets discussed only afterwards.

Step 03

Build, measurement, handover

Built in WordPress, checked with a keyboard, a screen reader and a throttled mobile connection, signed off together. After that the site is yours — including the logins, the walkthrough and the measured starting figures.

Prices

What a website in Darmstadt costs.

Two fixed prices, plus an individually calculated quote as soon as the scope goes beyond them. The thirty-five kilometres show up in no line at all: no distance surcharge, no travel costs.

All services in detail
Fixed prices and timelines for website projects in Darmstadt and southern Hesse
PackagePriceScopeTimeline
Standard€1,250Up to 5 pages2–4 weeks
Pro€2,100Up to 10 pages + blog4–6 weeks
EnterpriseIndividualSecond language version, product catalogue, custom featuresBy arrangement

A flat figure for care after launch deliberately does not appear here: it depends on the size of the site and on how much you take on yourself. What fits is something we settle beforehand and at no cost.

FAQ · Darmstadt

Common questions.

The questions that arrive regularly from southern Hesse — answered without evasion, including where the honest answer argues against the work.

All questions & answers

Ask directly

Your dedicated contact

No call centre, no hold queue — you speak directly with the person building your website.

5.0 · 15 reviews

No. PixelPlan has exactly one address on file in the imprint: Geschwister-Scholl-Straße 27 in 63071 Offenbach am Main. In Darmstadt we have neither a branch nor a coworking desk nor a postbox. Southern Hesse is a service area, not a location — for meetings we drive over.

Coming: yes. Costing: no. From Offenbach it is roughly thirty-five kilometres, a good half hour by car, and comparable by train. That is further than Frankfurt and still an entirely ordinary appointment. We charge nothing for travel or travelling time; there is no line for it in our quotes.

There are two fixed prices. Standard costs €1,250 and covers up to five pages in 2–4 weeks; Pro costs €2,100 and covers up to ten pages with a blog in 4–6 weeks. Anything larger — a second language version, a product catalogue, custom features — we work out individually. What it costs is in the quote before any work starts; we have no hourly rates and no add-ons.

Standard runs 2–4 weeks, Pro 4–6. The bottleneck is usually not on our side but in the technical approval: if three people are meant to read a text and two of them are at a trade fair, everything shifts. So we put the approval rounds into the calendar at the kickoff, with a name and a date against each.

Yes. In Darmstadt that makes sense more often than elsewhere in the region, because part of the readership is international. We set up separate addresses per language, mark the language correctly and build a switch that stays on the same page. Our own website works that way; the English version lives at /en. Two things we say openly about it: we do not write the translation ourselves, and we do not offer international search optimisation as a discipline of its own. We build the foundation both versions stand on.

No, and we would warn you off anyone who promises it. The order of the results is decided by Google, not by a supplier. We deliver the preconditions: short load times, a tidy site structure, correct metadata and above all content that answers the technical question people are really searching for. How it develops can be followed in Search Console — we set the access up at launch.

Directly, not much; indirectly, quite a lot. Anyone delivering nationally or internationally wins enquiries through technical terms, not through a place name. A page like this then mainly helps you be visible in the region as an employer and as a partner: for applications, for collaborations with the universities, for the company two streets away. If your customers sit elsewhere, we tell you at the first consultation that your budget belongs in content and not in a location page.

We draft, you check the substance. In practice: you give us data sheets, presentations and one or two conversations with the engineers, we turn that into readable pages and flag every point we are unsure about. Anything technically wrong is caught by you on the read-through, not by us. We do not invent figures along the way: whatever you could not evidence if pressed does not end up on the page.

Yes, which is why WordPress. After a walkthrough you change text, images, publication lists and job adverts yourself. No dependency on us arises from it: the website and the logins are yours, and any WordPress developer can take over.

Whether the German Accessibility Strengthening Act applies to you depends on company size, offering and customer base. That classification is a legal question; your legal advisers are responsible for it, and we expressly do not make it for you. Regardless of that we build with low barriers: sufficient contrast, keyboard operation, a coherent sequence of headings, alternative text, visible focus outlines. With public-sector clients the subject is in the tender documents as a matter of routine anyway.

Yes. On site across southern Hesse: Weiterstadt, Griesheim, Pfungstadt, Groß-Umstadt, Dieburg, Bensheim and the places between — depending on how an appointment fits with the rest of the week. Everything else runs over video and phone anyway and is therefore independent of the postcode; a visit on site is an offer with us, not a precondition.

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