Web Design for Tax Advisors
Sector · Tax advisory
Websites for tax advisory practices: a client-facing side and a real careers section under one roof — fixed price from €1,250, servers in Germany.
Principle
The price is in the quote before the project starts, every login is in the practice’s name, and no sentence goes live without your approval.
(Tax practice)
A tax practice website is really two websites sharing one shell. One side addresses prospective clients, the other addresses qualified staff thinking about a move. Both enter through the same home page and read something entirely different from the second click onwards. So the question when commissioning is not how many pages there will be, but how many of them serve which of the two sides.
Qualified staff are scarce in tax advisory work. Where the constraint is capacity rather than demand, the careers side is the more valuable half of the project — and it is precisely the half usually built as an afterthought: a link in the footer, three lines behind it, a shared mailbox address. We build it with the same effort as the client-facing side.
Anyone commissioning a website for a tax practice has three questions: scope, effort in-house, price. This page answers those. What clients and applicants actually look for is covered separately, in an article on practice websites — here the subject is how that becomes a project with a date and a fixed price.
What we deliver
What a tax practice project produces.
- 01
A client-facing side organised by specialisation — with intake status
We structure the client-facing side not around services every practice provides, but around three to five specialisations you want to grow. Each gets its own linkable address. Alongside that comes a statement almost no practice website carries: whether, and for what, new mandates are being taken on at all. We build it as a maintainable field that appears in several places at once — so a waiting list or a freeze on intake is changed in a minute rather than raised as a request with us.
- 02
A careers section that is more than one sentence
The careers side gets a structure of its own: an overview describing the working day — systems, client mix, hours, induction — and beneath it a single linkable page for every vacancy, with duties, conditions, a named contact and the route for applying. We mark those individual pages up with structured data for job postings so they are technically identifiable as such. The application route stays short: a named person, a promised reply window, no forced upload.
- 03
A route for documents that does not run through the contact form
A contact form is built for "please call me back", not for receipts, assessments and contracts. So we do not build a general file upload into it. Instead the document route gets its own clearly labelled entry point — either as a pointer to the protected channel the practice already uses, or as a separate access-controlled area. Which of the two fits professionally is your call; we make sure it is unmistakably findable and does not sit beside a callback request.
- 04
Content that is changed in-house, without us
What changes most often goes wrong fastest: open positions, intake status, availability during filing season, responsibilities after someone leaves the team. We build exactly those as separate, clearly named fields in WordPress rather than sewing them into design blocks. Whoever edits them has nothing to lay out and nothing to break. What is touched once a year may be more elaborate in return — maintainability follows frequency, not importance.
- 05
Hosting in Germany, with a contract rather than an assurance
The site runs on servers in Germany, and we sign a data processing agreement covering it — before go-live, not after. Form messages land in a mailbox belonging to the practice, not in someone else’s system. We avoid embedded fonts, maps and tracking pixels that pull data on a plain page view from the outset; that is easier than unpicking them later. What belongs in your privacy notice is for your own review — we supply the list of what the site technically does.
- 06
Handover to the person who will actually do it
We finish with a walkthrough for whoever will maintain the site — as a rule the office manager or front desk, not the qualified adviser. The benchmark is plain: if a position opens on Monday, it must be publishable on Monday, without asking us. That includes every login in the practice’s name, a short written summary of the routine operations, and a Search Console account that is likewise yours.
Honestly
If you are at capacity and not hiring, a website project is probably not this year’s priority.
A website can make you visible, sort enquiries and persuade. It cannot create capacity. If the practice is full, is not taking on new mandates and has no position to fill, a relaunch works on the side that is not the bottleneck — and ties up the in-house time that is already short.
That is an awkward argument for someone selling websites, but it is the honest one. Two small changes to the existing site are then usually enough: the intake status moved visibly to the top, so the enquiries you have to decline stop arriving, and a complete Google Business Profile. Neither is a project, and neither costs like one.
The timing becomes right as soon as one of three things changes: you want to select mandates rather than accept them, you are filling a position, or a qualified adviser is approaching retirement and the succession needs to be visible beforehand. If none of those applies, we tell you so at the first consultation — before the quote rather than after it.
Working together
How a tax practice project runs.
Few meetings, one named person for approvals, and an order of work that can be laid around the filing deadlines.
Step 01
First consultation & scope
Free, by phone or video, usually half an hour. We work out which specialisations the site should carry, whether the careers section is built alongside, and how many vacancy pages to expect. The package follows from that. Afterwards you know the price and the timeline, and we know who signs things off.
Step 02
Content & approval
We draft the text, you supply notes and correct it. From the practice we need the professional details for each qualified adviser, an unvarnished description of how things actually run, the open positions with their conditions — and one person who approves. We word things conservatively and put contested sentences up individually rather than letting them stand.
Step 03
Build, launch & handover
Built in WordPress, tested on real devices, with redirects from every existing address so nothing found today gets lost. At launch: the measurements, every login in the practice’s name, Search Console — and the walkthrough for the person who will switch vacancies on and off from then on.
Prices
What a tax practice website costs.
Fixed prices, in the quote before the project starts. Three to five specialisations, adviser profiles and a full careers section almost always run past five pages and therefore sit in the Pro scope. Standard fits when only the client-facing side is built first.
| Package | Price | Scope | Timeline |
|---|---|---|---|
| Standard | €1,250 | Up to 5 pages | 2–4 weeks |
| Pro | €2,100 | Up to 10 pages + blog | 4–6 weeks |
| Enterprise | Individual | Many specialisation and vacancy pages, several offices, custom features | By arrangement |
Ongoing care is agreed individually — what makes sense in your case depends on the size of the site and is settled in the free first consultation.
FAQ · Tax practices
Common questions.
What practices ask before commissioning — answered honestly, including when the answer argues against a project.
All questions & answersAsk directly
Your dedicated contact
No call centre, no hold queue — you speak directly with the person building your website.
2–4 weeks for the Standard package, 4–6 weeks for Pro. Your own effort is three to four hours spread across the project: the first call, one session on the specialisations, gathering the vacancy details, a round of approval. Delays almost never come from the build, they come from waiting on an approval — which is why it is settled at the outset who gives it.
We do. You supply notes, we write the draft, you correct and approve it; you do not have to deliver finished pages. What we cannot invent is your actual working day: the document route, cover arrangements, response times and working conditions have to come from inside the house. Everything else is on us.
Yes, the site is designed for it. A vacancy is a page of its own with prepared fields: duties, conditions, contact, reply window. Fill in, publish, done — it appears in the careers overview automatically and disappears again when you close it.
A general file upload does not belong in a contact form, and we do not build one there. The document route gets its own protected entry point — either as a pointer to the channel you already use, or as a separate access-controlled area. The professional decision is yours. From us come German servers and a data processing agreement.
They are not required, though usually helpful — particularly in the careers section, where someone wants to know who they would be sitting with. If photographs are out of the question we build the pages deliberately without them: typography, clear structure, names instead of images. We do not use bought portraits of strangers. Real photographs can be added later, without a rebuild.
No, and we will not tell you it is about to happen either. Rankings depend on factors nobody outside Google controls; anyone promising them is selling something they cannot deliver. We build the foundations: clean structure, short load times, correctly marked-up job postings, unambiguous location details. Whether it works is something you see yourself — Search Console is in the practice’s name.
Two fixed packages: Standard at €1,250 (up to five pages, 2–4 weeks) and Pro at €2,100 (up to ten pages with a blog, 4–6 weeks). A client-facing side with several specialisations plus a full careers section almost always lands in the Pro package; anything beyond that is quoted separately. There are no hourly rates and no add-ons.
Public statements by a tax practice are governed by the professional code and the German Tax Advisory Act, and are therefore drawn more narrowly than ordinary advertising — so we word everything conservatively as a matter of course, put every sentence up for approval, and leave the judgement on what is permissible to you and your chamber. It is set out at greater length in our article "Website für Steuerberater: Mandanten und Mitarbeiter". Neither one is legal advice.
The overview page yes, the vacancy pages no. A page describing your working day is exactly the text you need immediately on the day someone resigns, and cannot then write calmly. It is small in scope. You add the individual pages yourself later — that is what the structure is for.
It depends where it is failing. If the structure and content hold up and only the styling looks dated, a revision is often enough. If the careers side is missing entirely, if nothing can be changed in-house, or if the site is slow on a phone, a rebuild is usually cheaper than patching further. In both cases we redirect every existing address.
No. The website belongs to the practice, including the domain, hosting access, WordPress login and Search Console. There is no subscription and no technology only we can operate — any WordPress developer can take it over. Whether you handle updates and backups yourself or hand them to us is decided afterwards.
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