Project
Campaign landing page
ServiceConversion
PlatformWordPress
Scopeone page · 2–3 weeks
About
One focused page for one goal: enquiries, sign-ups or sales from a campaign. Message, structure and calls to action all point at a single action — no distractions, no detours.
Scope of work
What’s included.
- 01Audience and offer concept
- 02A clear message above the fold
- 03Conversion elements: benefit, trust, action
- 04A structure you can adapt per campaign
- 05Tracking basics for evaluation
- 06Fast loading times on mobile too
Success criteria
How we measure success.
Criterion 01
Loading time & technology
Fast, stable and cleanly built — measurable with PageSpeed and Core Web Vitals.
Criterion 02
Findability
Clean structure and on-page SEO so people find you on Google.
Criterion 03
Enquiries
Clear user journeys and contact routes — the website should work, not just look good.
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