Project
PACKA — website redesign
An illustrative mockup from our own series — not a screenshot of the client’s website.
A redesign for the product brand PACKA: a core message that lands immediately, calmer product pages and a layout that holds up on a phone. Before, the core message was not clear in the first few seconds — inconsistent typography, visual clutter around the product details and a layout that did not scale cleanly on mobile. We developed a pared-back visual system of typography, spacing and tonality, and rebuilt the product pages on top of it.
Scope of work
What’s included.
- 01A pared-back visual system: typography, spacing, tonality
- 02A new structure for the product pages
- 03A mobile-first responsive layout
- 04SEO basics: heading structure, meta data, internal links
First results
What measurably changed.
- 01+29 %higher interaction on product pages
- 02+22 %more clicks on enquiry buttons
- 03ObservedFaster loading times through optimised media and structure
First results from this project. They describe this one case and are not a guaranteed outcome for your project.
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